BUSMBA 752 - Building Capabilities for Performance

Course Overview

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Faculty

Business and Economics

Department

Graduate School of Management

Points:

15

Available Semesters:

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Course Components

Labs

Tutorials

Lectures

Exam

TBLs

Workshops

Description: Explores business strategies based on unique resources and capabilities, utilising perspectives from management and marketing. Develops skills to generate market intelligence, devise strategies, manage intangible assets as well as relationships with external stakeholders.

Prerequisites / Restrictions

Enrolement requirements not found

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