COMMS 104 - Advertising and Society

Course Overview

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Faculty

Arts

Department

Cultures, Languages & Linguist

Points:

15

Available Semesters:

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Course Components

Labs

Tutorials

Lectures

Exam

TBLs

Workshops

Description: A critical examination of advertising and advertisements focusing on the role advertising plays in consumer culture. Advertisements from a diverse range of media are studied in order to analyse how advertisements construct and disseminate meaning. The course investigates how advertising engages with the logic of wider cultural and global transformations with consideration given to both consumer and industry perspectives.

Prerequisites / Restrictions

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